2022 Google Hustle Academy for Businesses in Nigeria, Kenya and South Africa.
Deadline: Unspecified.
The Hustle Academy has landed and is here to help your business power up to the next level. Get access to live training sessions, 1-1 mentorship and masterclasses by industry leaders, all for free.
You can take advantage of all this fantastic support – along with a wealth of networking opportunities – when you sign up to the Hustle Academy’s week-long bootcamp, currently open to businesses in Nigeria, Kenya and South Africa.
TOPICS COVERED
Day 1: Business Strategy
- Undertake a SWOT analysis of your business strategy-to-date
- Use this to design a growth plan for the coming year which focuses on the steps your business can take to attract new customers and increase sales
Day 2 : Business Development
- Determine your revenue goals for the next year
- Understand your audience
- Identify market trends
- Conduct competitor analysis
- Define your unique value proposition
- Discover ways in which you can move customers through the consumer funnel
Day 3 : Digital Marketing
- Understand the key digital marketing channels available to your business
- Reflect upon the best channels for you
- Discover how to create engaging content to attract and convert customers
- Learn how to measure your overall success
Day 4 : Financial Planning
- Explore the steps you can take to plan your finances and create financial forecasts to secure investment
- Build upon this by exploring the different funding routes available and identify possible options for your business
Day 5 : Pitching for Success
- Discover top tips you can implement to build your own pitch deck for investors to help your business secure funding
- Utilise the training delivered throughout the week to create your very own pitch deck
ELIGIBILITY
To be eligible, they measure businesses against the following criteria…
- BUSINESS MATURITY: Businesses should have already created a business plan, defined their product/service offering and be looking to now scale this.
- SIZE OF OPERATION: The Hustle Academy is open to businesses that have at least 2 full time employees and have been operating for over 12 months.
- REVENUE GENERATED: This training is aimed at businesses who have generated profit in the last 12 months or are 1-3 months away from breaking even.
BENEFITS
- LIVE WORKSHOPS: The majority of the training is delivered live and online. These virtual sessions, led by expert trainers, are designed to be practical, interactive and hands-on.
- PEER NETWORKING SESSIONS: Participants are provided with opportunities to come together with their peers, network, share insights, and explore examples of best practice.
- GUEST SPEAKER EVENTS: In partnership with organisations and market leaders, participants are able to learn from those in-the-know at a number of guest speaker events.
- 1:1 MENTORING: Opportunities for 1:1 mentoring and support enable participants to tackle any gaps in their knowledge, and tailor the learning to meet their needs